Bill Wendel

More than passion, COMPASSION -- what do you DESIRE?

Got to love it -- Bono is singing "DESIRE" as the last session on "New Kids on the Block" wraps up at here at Real Estate Connect San Francisco 2007, and Hugh MacLeod's question -- "Do you want to change the world?" -- is still echoing in my mind. The audience's enthusiastic "YES!" was more passionate than I would have ever imagined! Does that mean that every real estate innovator is a "change agent" and that there might be widespread interest in cause marketing?

I think MacLeod would say yes, at least year about one group of out spoken change agents -- real estate bloggers:

"People who are successful bloggers are passionate about what they do -- COMPASSIONATE, not just passionate. Why do we want to talk to each other, because we are humans and we love each other."

That brings me back to love and DESIRE ...and Bono and social activism. What would you love to change about the world? Maybe not THE whole world, but your real estate world -- or maybe just your neighborhood?

If you'd want to know about Bono's desires, check out the July issue of Vanity Fair on Africa and the AIDS pandemic -- he was the guest editor. We're you aware that the executive director of UN-Habitat asked the industry to help AIDS orphans in her closing keynote at Connect 2002? Here are my own thoughts about creating a real estate version of (product)RED, first as a slideshow and second as a wiki. What's your passion?

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