Will "Cause effect" encourage more ePhilanthropy in real estate in 2008?
Six months ago, I had the opportunity to listen to classmate Bill Gates speak at the Harvard commencement about the need for more "creative capitalism." This week, I first learned about "Cause effect," the new campaign by MTV, Facebook, and Microsoft. Wonder what Gates and millions of Facebook members would think of the viability and fund raising potential of "Discount brokerages band[ing] together" to raise funds for AIDS orphans?
GATES @ HARVARD:
"We can make market forces work better for the poor if we can develop a more creative capitalism—if we can stretch the reach of market forces so that more people can make a profit, or at least make a living, serving people who are suffering from the worst inequities. ...
If we can find approaches that meet the needs of the poor in ways that generate profits for business and votes for politicians, we will have found a sustainable way to reduce inequity in the world.
This task is open-ended. It can never be finished. But a conscious effort to answer this challenge will change the world."
With their widespread commitment to fighting the AIDS pandemic, could start-up funds from the Gates Foundation seed a coalition of money-saving real estate business models who are willing to collectively capture a fraction of the $30 billion dollars projected annually in consumer savings to save lives? That number matches the five year funding goal President Bush announced on World AIDS Day 2008.
Looks like my own a real estate philanthropy dream is consistent with the President's goal, reported by MSN, of offering "support for children orphaned by disease."
If you're a real estate professional, would you like to support that cause, too, by participating in ASAP: AIDS Shelter Alliance Partners? If not, how will you be using "cause marketing" in 2008?
What's your response to Gates' call for "creative capitalism?" Would you like to learn more about Cause effect? Let's pick a date to chat about it before you finish writing your business plan for 2008. Maybe we can help rewrite history.
GATES @ HARVARD:
"We can make market forces work better for the poor if we can develop a more creative capitalism—if we can stretch the reach of market forces so that more people can make a profit, or at least make a living, serving people who are suffering from the worst inequities. ...
If we can find approaches that meet the needs of the poor in ways that generate profits for business and votes for politicians, we will have found a sustainable way to reduce inequity in the world.
This task is open-ended. It can never be finished. But a conscious effort to answer this challenge will change the world."
With their widespread commitment to fighting the AIDS pandemic, could start-up funds from the Gates Foundation seed a coalition of money-saving real estate business models who are willing to collectively capture a fraction of the $30 billion dollars projected annually in consumer savings to save lives? That number matches the five year funding goal President Bush announced on World AIDS Day 2008.
Looks like my own a real estate philanthropy dream is consistent with the President's goal, reported by MSN, of offering "support for children orphaned by disease."
If you're a real estate professional, would you like to support that cause, too, by participating in ASAP: AIDS Shelter Alliance Partners? If not, how will you be using "cause marketing" in 2008?
What's your response to Gates' call for "creative capitalism?" Would you like to learn more about Cause effect? Let's pick a date to chat about it before you finish writing your business plan for 2008. Maybe we can help rewrite history.
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